Embedded Files
Channels Link Tree
Magnitracking is a Mexican software company specializing in telematics, asset mobility, and geo-intelligence solutions. For this project, the focus was on creating a digital tool to centralize all their channels and important links of their online presence.
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Project duration:
1 week
My role:
UX Designer, leading UI Design
Tools used:
Adobe XD, Illustrator.
Problem Statement
Problem Statement
The Link Tree initiative aimed to enhance audience engagement by providing direct access to Magnitracking’s social media platforms, official websites, and service-related resources.
The Goal
The Goal
A link tree connects every channel in a single landing page which is very helpful to unify all types content links to diversify each visitor, learn and monitor whats converting the audience.
My Responsibilities
My Responsibilities
Conducted user research to identify link prioritization and navigation preferences, designed prototypes to test usability and aesthetics, created interaction animations to make the experience dynamic and engaging.
Project Summary
Project Summary
This Link Tree serves as a centralized hub connecting Magnitracking’s audience to their services, websites, and social platforms. Tailored to their audience, it simplifies navigation and strengthens engagement by offering clear, accessible links. With its user-friendly and branded design, it enhances Magnitracking’s digital presence and promotes interaction across all their platforms.
Project Results
Project Results
- Avg. daily users: 18–25 (primarily from field operators and potential leads)
- Boosts visibility of key tools and demos without needing a full site visit.
- Provides a unified and trusted point of access for new and ongoing customer relationship touchpoints.
- Centralized access point now supports customer support, sales, and product education across multiple touchpoints.
- Easily adaptable for seasonal links and future campaigns, scalable and measurable.
Up next
Up next
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