Embedded Files
Website Redesing
Stesso is a leading sanitation and professional cleaning brand in Mexico, focused on delivering high-quality service through automated, certified processes. This web care project involved expanding their existing website with new components and landing pages that highlighted their robotic cleaning services and franchise opportunities—while preserving their established visual identity.
Powered by Brand Industry
Project duration:
8 weeks
My role:
UX Designer, leading UI Design
Tools used:
Figma, Illustrator, Zeplin and Bugherd
Problem Statement
Problem Statement
Stesso’s original website lacked visibility for two strategic areas: a new robotic cleaning solution and a franchise investment opportunity. In addition, the homepage hero didn’t reflect the brand’s innovative and tech-forward positioning.
The Goal
The Goal
Update and expand the website by refreshing the homepage banner for better clarity and impact, adding a landing page to promote the robotic cleaning solution and finally creating a microsite for potential franchise investors.
My Responsibilities
My Responsibilities
UX writing and content restructuring based on internal business presentations, Visual design of new components using existing design tokens and styles, creation of custom lead-generation forms for specific user flows,
seamless UI integration of new pages and sections.
Project Summary
Project Summary
Working in three iterative phases across two months, I designed and implemented several targeted enhancements to the Stesso website. First, I redesigned the homepage hero section to be more visual and message-driven. Then, I created a new landing page to promote their professional cleaning robot service, transforming internal presentation content into clear and engaging UX copy. Finally, I designed a microsite aimed at attracting potential franchise investors—ensuring content hierarchy, visuals, and forms aligned with user expectations and business goals.
Project Results
Project Results
84% completion rate on custom lead forms across the new robot and franchise landing pages. (Form analytics)
Average session duration of 2m 17s on the new franchise microsite, suggesting strong content engagement. (GA4 session tracking)
63% of users reached the CTA section on the robotic cleaning landing within the first month. (Scroll depth events)
Accessibility score on new landings rated 91+ across desktop and mobile. (Lighthouse audit)
Up next
Up next
Quelled your doubts?
Quelled your doubts?
That's just a glimpse of my capabilities. Schedule a free session to chat about your project and get all your questions answered. I'm here to help you navigate your design journey and bring your ideas to life.
Page updated
Google Sites
Report abuse